Ben Harper & The Innocent Criminals

Fri, Sep 18, 2026 · The Jefferson Theater · Charlottesville

Confirmed

Milestone content calendarannounce through day-of · drafted, never auto-published

Every post below is a draft. Bandu drafts and schedules on approval - it never publishes on its own.

4 sent · 2 scheduled · 1 awaiting review · modeled content and performance

AnnounceFri 7/24 · T-56d

Sent

Reveal the date. Prime the audience before any tickets exist.

Segment · Followers + past attendees, genre match

Instagram post
Tue 11:00a
It's happening - Ben Harper at Jefferson. On-sale info this week.
21k
Proj. reach
Email
Wed 10:00a
Subject: Ben Harper at Jefferson - mark your calendar
50%
Proj. open

Sent on schedule

PresaleFri 8/14 · T-35d

Sent

Code drop to the list and SMS members before the public window.

Segment · SMS members + email subscribers (presale opt-in)

Email
Thu 10:00a
Subject: Your Ben Harper presale code is inside
61%
Proj. open
SMS
Thu 12:00p
Presale open now. Code SOUND. Tap to buy before the public.
14.1%
Proj. CTR

Sent on schedule

On-saleFri 8/21 · T-28d

Sent

Public on-sale. Widest push of the run across every channel.

Segment · Full list + IG audience + retargeting

Instagram post
Fri 10:00a
Tickets are LIVE. Ben Harper, 9/18. Link in bio.
27k
Proj. reach
Instagram story
Fri 10:05a
Swipe up - Ben Harper tickets on sale now.
13k
Proj. reach
Email
Fri 10:00a
Subject: Tickets are live for Ben Harper
64%
Proj. open
Paid boost
$400 · Meta + Google · 4 days
Meta + Google retarget: on-sale creative, Charlottesville +40mi.
2.8%
Proj. CTR

Sent on schedule

Midpoint pushFri 9/4 · T-14d

Sent

Re-engage the fence-sitters halfway to the show with fresh proof.

Segment · Non-openers + site visitors, 40mi radius

Instagram story
Sat 1:00p
Filling up - Ben Harper, 9/18. Grab yours.
12k
Proj. reach
Email
Tue 11:00a
Subject: Half the room is gone
50%
Proj. open
Paid boost
$250 · refresh creative
Reel: 6s live clip + on-sale sticker
3.0%
Proj. CTR

Sent on schedule

Low-ticket warningFri 9/11 · T-7d

Scheduled

Scarcity moment. Fires when remaining inventory crosses threshold.

Segment · Cart abandoners + lookalike, 40mi

Instagram story
On threshold cross
Under 10% left - Ben Harper, 9/18.
11k
Proj. reach
SMS
5:00p
Final tickets for Ben Harper. Tap now before it sells out.
16.2%
Proj. CTR
Paid boost
$300 · retarget + lookalike
Retarget cart-abandoners + lookalike, "last tickets".
3.6%
Proj. CTR

Scheduled · held until send time

Show weekTue 9/15 · T-3d

Scheduled

Know-before-you-go: doors, set times, parking, last releases.

Segment · Ticket holders + full list

Instagram post
Mon 12:00p
This week: Ben Harper at Jefferson. Doors 7p, set 8p.
17k
Proj. reach
Email
Tue 10:00a
Subject: Know before you go - Ben Harper this 9/18
54%
Proj. open

Scheduled · held until send time

Day-ofFri 9/18 · Show day

Draft

Doors reminder and any final release to the SMS + story audience.

Segment · Ticket holders + SMS

Instagram story
3:00p
Tonight. Ben Harper at Jefferson. Doors 7p.
14k
Proj. reach
SMS
5:30p
Tonight: Ben Harper at Jefferson. Doors 7p. See you there.
10.5%
Proj. CTR

Held until you approve

Marketing kit6 assets · ready for review

01 / POSTER01 / 06

Starr Hill Presents

Ben Harper &The InnocentCriminals

FRIDAY SEP 18 2026

Doors 7:00 PM / Show 8:00 PM

All Ages

110 East Main Street, Charlottesville, VA

Tickets at jeffersontheater.com

ben-harper-jefferson-2026-09-18-poster.pdf

11 x 17 in / 300 dpi · Window-card poster. Banner art reuses the venue web banner.

02 / IG SQUARE02 / 06

jeffersontheater

Charlottesville, VA

Ben Harper &The InnocentCriminals

FRIDAY SEP 18

Doors 7:00 PM / Show 8:00 PM

All Ages

110 East Main Street, Charlottesville, VA

Tickets at jeffersontheater.com

Starr Hill Presents

jeffersontheater Ben Harper & The Innocent Criminals at The Jefferson Theater, Friday, September 18, 2026. Doors 7:00 PM / Show 8:00 PM. All Ages. Tickets at jeffersontheater.com.

ben-harper-jefferson-2026-09-18-ig.png

1080 x 1080 px · Feed post with show details and on-sale CTA.

03 / IG STORY03 / 06

FRIDAY SEP 18 2026

Ben Harper &The InnocentCriminals

Doors 7:00 PM / Show 8:00 PM

All Ages

110 East Main Street, Charlottesville, VA

Tickets at jeffersontheater.com

Tickets now

Starr Hill Presents

ben-harper-jefferson-2026-09-18-story.png

1080 x 1920 px · Vertical story with on-sale CTA and venue tag.

04 / EMAIL04 / 06

Inbox

From · The Jefferson Theater

10:00 AM

On sale: Ben Harper play Jefferson 9/18

Tickets Friday 10am. Jefferson holds 750.

Starr Hill Presents

FRIDAY SEP 18 2026

Ben Harper &The InnocentCriminals

Doors 7:00 PM / Show 8:00 PMAll Ages110 East Main Street, Charlottesville, VATickets at jeffersontheater.com

Ben Harper plays The Jefferson Theater on Fri Sep 18 2026. Doors 7:00p, set 8:00p.

Ben Harper is a Claremont, California songwriter and slide guitarist who has fronted the Innocent Criminals since 1994 alongside bassist Juan Nelson, drummer Oliver Charles, percussionist Leon Mobley, and keyboardist Jason Yates.

Tickets go on sale Friday at 10am ET. The Jefferson Theater holds 750. Set the calendar reminder, or pull a presale code at the link below if you are on the room list.

Get tickets Friday 10am

Starr Hill Presents · The Jefferson Theater · 110 East Main Street, Charlottesville, VA · jeffersontheater.com

ben-harper-jefferson-2026-09-18-email.html

600 px wide / responsive · List blast for the on-sale, ESP-ready.

05 / SMS05 / 06

JEFFERSON SMS · 1 segment

76 / 160

Today · 10:00 AM

On sale Fri 10am: Ben Harper at Jefferson 9/18. Tickets jeffersontheater.com

Delivered

ben-harper-jefferson-2026-09-18-sms.txt

76 chars / single segment · On-sale alert for the SMS list.

06 / PRESS06 / 06

Starr Hill Presents · Press Wire

Fri Sep 18 2026

FOR IMMEDIATE RELEASE
April 30, 2026
Contact: Starr Hill Presents, press@starrhill.com

BEN HARPER BRINGS TOUR TO THE JEFFERSON THEATER, SEPTEMBER 18, 2026

CHARLOTTESVILLE, VA. Ben Harper will perform a full set at The Jefferson Theater on September 18, 2026, at a one-night Charlottesville stop.

The Claremont, CA-formed rock has been touring since 1994. Ben Harper is a Claremont, California songwriter and slide guitarist who has fronted the Innocent Criminals since 1994 alongside bassist Juan Nelson, drummer Oliver Charles, percussionist Leon Mobley, and keyboardist Jason Yates.

The Jefferson Theater is a 750-capacity room at 110 East Main Street in Charlottesville, VA. Tickets go on sale Friday at 10:00 a.m. ET via the venue. Doors 7:00 p.m.; show 8:00 p.m.

For interview requests or photo passes, contact press@starrhill.com.

###

Open full press kit250 words · plain text + zip

ben-harper-jefferson-2026-09-18-press.txt

~250 words / plain text · Press wire copy for local desks.