Erin Rae

Sun, May 24, 2026 · The Southern Café & Music Hall · Charlottesville

Confirmed

Milestone content calendarannounce through day-of · drafted, never auto-published

Every post below is a draft. Bandu drafts and schedules on approval - it never publishes on its own.

7 sent · 0 scheduled · 0 awaiting review · modeled content and performance

AnnounceSun 3/29 · T-56d

Sent

Reveal the date. Prime the audience before any tickets exist.

Segment · Followers + past attendees, genre match

Instagram post
Tue 11:00a
It's happening - Erin Rae at Southern. On-sale info this week.
7.9k
Proj. reach
Email
Wed 10:00a
Subject: Erin Rae at Southern - mark your calendar
47%
Proj. open

Sent on schedule

PresaleSun 4/19 · T-35d

Sent

Code drop to the list and SMS members before the public window.

Segment · SMS members + email subscribers (presale opt-in)

Email
Thu 10:00a
Subject: Your Erin Rae presale code is inside
57%
Proj. open
SMS
Thu 12:00p
Presale open now. Code SOUND. Tap to buy before the public.
13.2%
Proj. CTR

Sent on schedule

On-saleSun 4/26 · T-28d

Sent

Public on-sale. Widest push of the run across every channel.

Segment · Full list + IG audience + retargeting

Instagram post
Fri 10:00a
Tickets are LIVE. Erin Rae, 5/24. Link in bio.
9.9k
Proj. reach
Instagram story
Fri 10:05a
Swipe up - Erin Rae tickets on sale now.
4.7k
Proj. reach
Email
Fri 10:00a
Subject: Tickets are live for Erin Rae
60%
Proj. open
Paid boost
$400 · Meta + Google · 4 days
Meta + Google retarget: on-sale creative, Charlottesville +40mi.
2.6%
Proj. CTR

Sent on schedule

Midpoint pushSun 5/10 · T-14d

Sent

Re-engage the fence-sitters halfway to the show with fresh proof.

Segment · Non-openers + site visitors, 40mi radius

Instagram story
Sat 1:00p
Filling up - Erin Rae, 5/24. Grab yours.
4.3k
Proj. reach
Email
Tue 11:00a
Subject: Half the room is gone
46%
Proj. open
Paid boost
$250 · refresh creative
Reel: 6s live clip + on-sale sticker
2.8%
Proj. CTR

Sent on schedule

Low-ticket warningSun 5/17 · T-7d

Sent

Scarcity moment. Fires when remaining inventory crosses threshold.

Segment · Cart abandoners + lookalike, 40mi

Instagram story
On threshold cross
Under 10% left - Erin Rae, 5/24.
3.9k
Proj. reach
SMS
5:00p
Final tickets for Erin Rae. Tap now before it sells out.
15.2%
Proj. CTR
Paid boost
$300 · retarget + lookalike
Retarget cart-abandoners + lookalike, "last tickets".
3.4%
Proj. CTR

Sent on schedule

Show weekThu 5/21 · T-3d

Sent

Know-before-you-go: doors, set times, parking, last releases.

Segment · Ticket holders + full list

Instagram post
Mon 12:00p
This week: Erin Rae at Southern. Doors 7p, set 8p.
6.3k
Proj. reach
Email
Tue 10:00a
Subject: Know before you go - Erin Rae this 5/24
50%
Proj. open

Sent on schedule

Day-ofSun 5/24 · Show day

Sent

Doors reminder and any final release to the SMS + story audience.

Segment · Ticket holders + SMS

Instagram story
3:00p
Tonight. Erin Rae at Southern. Doors 7p.
5.1k
Proj. reach
SMS
5:30p
Tonight: Erin Rae at Southern. Doors 7p. See you there.
9.8%
Proj. CTR

Sent on schedule

Marketing kit6 assets · ready for review

01 / POSTER01 / 06

Starr Hill Presents

SUNDAY MAY 24 2026

ErinRae

Doors 7:00 PM / Show 8:00 PM

18+

103 South 1st Street, Charlottesville, VA

Tickets at thesoutherncville.com

erin-rae-southern-2026-05-24-poster.pdf

11 x 17 in / 300 dpi · Window-card poster. Typography-only when no banner art is available.

02 / IG SQUARE02 / 06

thesoutherncville

Charlottesville, VA

SUNDAY MAY 24

ErinRae

Doors 7:00 PM / Show 8:00 PM

18+

103 South 1st Street, Charlottesville, VA

Tickets at thesoutherncville.com

Starr Hill Presents

thesoutherncville Erin Rae at The Southern Café & Music Hall, Sunday, May 24, 2026. Doors 7:00 PM / Show 8:00 PM. 18+. Tickets at thesoutherncville.com.

erin-rae-southern-2026-05-24-ig.png

1080 x 1080 px · Feed post with show details and on-sale CTA.

03 / IG STORY03 / 06

SUNDAY MAY 24 2026

ErinRae

Doors 7:00 PM / Show 8:00 PM

18+

103 South 1st Street, Charlottesville, VA

Tickets at thesoutherncville.com

Tickets now

Starr Hill Presents

erin-rae-southern-2026-05-24-story.png

1080 x 1920 px · Vertical story with on-sale CTA and venue tag.

04 / EMAIL04 / 06

Inbox

From · The Southern Café & Music Hall

10:00 AM

On sale: Erin Rae play Southern 5/24

Tickets Friday 10am. Southern holds 300.

Starr Hill Presents

SUNDAY MAY 24 2026

ErinRae

Doors 7:00 PM / Show 8:00 PM18+103 South 1st Street, Charlottesville, VATickets at thesoutherncville.com

Erin Rae plays The Southern Café & Music Hall on Sun May 24 2026. Doors 7:00p, set 8:00p.

Erin Rae is a Nashville singer-songwriter whose 2018 album Putting On Airs broke her into the americana mainstream after a decade on the Tennessee club circuit.

Tickets go on sale Friday at 10am ET. The Southern Café & Music Hall holds 300. Set the calendar reminder, or pull a presale code at the link below if you are on the room list.

Get tickets Friday 10am

Starr Hill Presents · The Southern Café & Music Hall · 103 South 1st Street, Charlottesville, VA · thesoutherncville.com

erin-rae-southern-2026-05-24-email.html

600 px wide / responsive · List blast for the on-sale, ESP-ready.

05 / SMS05 / 06

SOUTHERN SMS · 1 segment

74 / 160

Today · 10:00 AM

On sale Fri 10am: Erin Rae at Southern 5/24. Tickets thesoutherncville.com

Delivered

erin-rae-southern-2026-05-24-sms.txt

74 chars / single segment · On-sale alert for the SMS list.

06 / PRESS06 / 06

Starr Hill Presents · Press Wire

Sun May 24 2026

FOR IMMEDIATE RELEASE
April 30, 2026
Contact: Starr Hill Presents, press@starrhill.com

ERIN RAE BRINGS TOUR TO THE SOUTHERN CAFÉ & MUSIC HALL, MAY 24, 2026

CHARLOTTESVILLE, VA. Erin Rae will perform at The Southern Café & Music Hall on May 24, 2026, at a one-night Charlottesville stop.

The Nashville, TN-formed americana has been touring since 2014. Erin Rae is a Nashville singer-songwriter whose 2018 album Putting On Airs broke her into the americana mainstream after a decade on the Tennessee club circuit.

The Southern Café & Music Hall is a 300-capacity room at 103 South 1st Street in Charlottesville, VA. Tickets go on sale Friday at 10:00 a.m. ET via the venue. Doors 7:00 p.m.; show 8:00 p.m.

For interview requests or photo passes, contact press@starrhill.com.

###

Open full press kit250 words · plain text + zip

erin-rae-southern-2026-05-24-press.txt

~250 words / plain text · Press wire copy for local desks.