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Sarah Jarosz

Wed, May 13, 2026 · The Southern Café & Music Hall · Charlottesville

On sale

Milestone content calendarannounce through day-of · drafted, never auto-published

Every post below is a draft. Bandu drafts and schedules on approval - it never publishes on its own.

7 sent · 0 scheduled · 0 awaiting review · modeled content and performance

AnnounceWed 3/18 · T-56d
Sent

Reveal the date. Prime the audience before any tickets exist.

Segment · Followers + past attendees, genre match

  • Instagram post

    Tue 11:00a

    It's happening - Sarah Jarosz at Southern. On-sale info this week.

    8.6k

    Proj. reach

  • Email

    Wed 10:00a

    Subject: Sarah Jarosz at Southern - mark your calendar

    51%

    Proj. open

Sent on schedule
PresaleWed 4/8 · T-35d
Sent

Code drop to the list and SMS members before the public window.

Segment · SMS members + email subscribers (presale opt-in)

  • Email

    Thu 10:00a

    Subject: Your Sarah Jarosz presale code is inside

    61%

    Proj. open

  • SMS

    Thu 12:00p

    Presale open now. Code SOUND. Tap to buy before the public.

    14.4%

    Proj. CTR

Sent on schedule
On-saleWed 4/15 · T-28d
Sent

Public on-sale. Widest push of the run across every channel.

Segment · Full list + IG audience + retargeting

  • Instagram post

    Fri 10:00a

    Tickets are LIVE. Sarah Jarosz, 5/13. Link in bio.

    11k

    Proj. reach

  • Instagram story

    Fri 10:05a

    Swipe up - Sarah Jarosz tickets on sale now.

    5.1k

    Proj. reach

  • Email

    Fri 10:00a

    Subject: Tickets are live for Sarah Jarosz

    65%

    Proj. open

  • Paid boost

    $400 · Meta + Google · 4 days

    Meta + Google retarget: on-sale creative, Charlottesville +40mi.

    2.8%

    Proj. CTR

Sent on schedule
Midpoint pushWed 4/29 · T-14d
Sent

Re-engage the fence-sitters halfway to the show with fresh proof.

Segment · Non-openers + site visitors, 40mi radius

  • Instagram story

    Sat 1:00p

    Filling up - Sarah Jarosz, 5/13. Grab yours.

    4.7k

    Proj. reach

  • Email

    Tue 11:00a

    Subject: Half the room is gone

    50%

    Proj. open

  • Paid boost

    $250 · refresh creative

    Reel: 6s live clip + on-sale sticker

    3.1%

    Proj. CTR

Sent on schedule
Low-ticket warningWed 5/6 · T-7d
Sent

Scarcity moment. Fires when remaining inventory crosses threshold.

Segment · Cart abandoners + lookalike, 40mi

  • Instagram story

    On threshold cross

    Under 10% left - Sarah Jarosz, 5/13.

    4.3k

    Proj. reach

  • SMS

    5:00p

    Final tickets for Sarah Jarosz. Tap now before it sells out.

    16.5%

    Proj. CTR

  • Paid boost

    $300 · retarget + lookalike

    Retarget cart-abandoners + lookalike, "last tickets".

    3.7%

    Proj. CTR

Sent on schedule
Show weekSun 5/10 · T-3d
Sent

Know-before-you-go: doors, set times, parking, last releases.

Segment · Ticket holders + full list

  • Instagram post

    Mon 12:00p

    This week: Sarah Jarosz at Southern. Doors 7p, set 8p.

    6.8k

    Proj. reach

  • Email

    Tue 10:00a

    Subject: Know before you go - Sarah Jarosz this 5/13

    55%

    Proj. open

Sent on schedule
Day-ofWed 5/13 · Show day
Sent

Doors reminder and any final release to the SMS + story audience.

Segment · Ticket holders + SMS

  • Instagram story

    3:00p

    Tonight. Sarah Jarosz at Southern. Doors 7p.

    5.6k

    Proj. reach

  • SMS

    5:30p

    Tonight: Sarah Jarosz at Southern. Doors 7p. See you there.

    10.7%

    Proj. CTR

Sent on schedule

Marketing kit6 assets · ready for review

01 / POSTER01 / 06
Sarah Jarosz
The Southern Café & Music Hall

Starr Hill Presents

WEDNESDAY MAY 13 2026

SarahJarosz

Doors 7:00 PM / Show 8:00 PM

18+

103 South 1st Street, Charlottesville, VA

Tickets at thesoutherncville.com

sarah-jarosz-southern-2026-05-13-poster.pdf

11 x 17 in / 300 dpi · Window-card poster. Typography-only when no banner art is available.

02 / IG SQUARE02 / 06
SO

thesoutherncville

Charlottesville, VA

Sarah Jarosz
The Southern Café & Music Hall

WEDNESDAY MAY 13

SarahJarosz

Doors 7:00 PM / Show 8:00 PM

18+

103 South 1st Street, Charlottesville, VA

Tickets at thesoutherncville.com

Starr Hill Presents

thesoutherncville Sarah Jarosz at The Southern Café & Music Hall, Wednesday, May 13, 2026. Doors 7:00 PM / Show 8:00 PM. 18+. Tickets at thesoutherncville.com.

sarah-jarosz-southern-2026-05-13-ig.png

1080 x 1080 px · Feed post with show details and on-sale CTA.

03 / IG STORY03 / 06
Sarah Jarosz
The Southern Café & Music Hall

WEDNESDAY MAY 13 2026

SarahJarosz

Doors 7:00 PM / Show 8:00 PM

18+

103 South 1st Street, Charlottesville, VA

Tickets at thesoutherncville.com

Tickets now

Starr Hill Presents

sarah-jarosz-southern-2026-05-13-story.png

1080 x 1920 px · Vertical story with on-sale CTA and venue tag.

04 / EMAIL04 / 06
Inbox

From · The Southern Café & Music Hall

10:00 AM

On sale: Sarah Jarosz play Southern 5/13

Tickets Friday 10am. Southern holds 300.

The Southern Café & Music Hall

Starr Hill Presents

Sarah Jarosz

WEDNESDAY MAY 13 2026

SarahJarosz

Doors 7:00 PM / Show 8:00 PM18+103 South 1st Street, Charlottesville, VATickets at thesoutherncville.com

Sarah Jarosz plays The Southern Café & Music Hall on Wed May 13 2026. Doors 7:00p, set 8:00p.

Sarah Jarosz is a Texas-raised multi-instrumentalist (mandolin, banjo, guitar) who released her debut Song Up in Her Head in 2009 as a teenager.

Tickets go on sale Friday at 10am ET. The Southern Café & Music Hall holds 300. Set the calendar reminder, or pull a presale code at the link below if you are on the room list.

Get tickets Friday 10am

Starr Hill Presents · The Southern Café & Music Hall · 103 South 1st Street, Charlottesville, VA · thesoutherncville.com

sarah-jarosz-southern-2026-05-13-email.html

600 px wide / responsive · List blast for the on-sale, ESP-ready.

05 / SMS05 / 06

SOUTHERN SMS · 1 segment

78 / 160

Today · 10:00 AM

On sale Fri 10am: Sarah Jarosz at Southern 5/13. Tickets thesoutherncville.com

Delivered

sarah-jarosz-southern-2026-05-13-sms.txt

78 chars / single segment · On-sale alert for the SMS list.

06 / PRESS06 / 06

Starr Hill Presents · Press Wire

Wed May 13 2026

FOR IMMEDIATE RELEASE
April 30, 2026
Contact: Starr Hill Presents, press@starrhill.com

SARAH JAROSZ BRINGS TOUR TO THE SOUTHERN CAFÉ & MUSIC HALL, MAY 13, 2026

CHARLOTTESVILLE, VA. Sarah Jarosz will perform at The Southern Café & Music Hall on May 13, 2026, at a one-night Charlottesville stop.

The Wimberley, TX-formed americana has been touring since 2009. Sarah Jarosz is a Texas-raised multi-instrumentalist (mandolin, banjo, guitar) who released her debut Song Up in Her Head in 2009 as a teenager.

The Southern Café & Music Hall is a 300-capacity room at 103 South 1st Street in Charlottesville, VA. Tickets go on sale Friday at 10:00 a.m. ET via the venue. Doors 7:00 p.m.; show 8:00 p.m.

For interview requests or photo passes, contact press@starrhill.com.

###
Open full press kit250 words · plain text + zip

sarah-jarosz-southern-2026-05-13-press.txt

~250 words / plain text · Press wire copy for local desks.